Daily Gurus – Trust and Transformation in Agricultural Marketing

Sowmya’s dream is to make amigurumi a household word. Read about how she’s bringing crochet into everyday life and giving employment to homemakers, skein by skein.

The necklaces and chains are made of colorful beads and laid out neatly on white pieces of cloth. In the shade of a banyan tree or the pavement of a bus stand or on the temple steps, the Narikuravars sell their wares. Often ignored, many a time swatted away in annoyance, and sometimes avoided, this community is part of our urban landscape.